{"id":32013,"date":"2023-11-22T12:40:14","date_gmt":"2023-11-22T04:40:14","guid":{"rendered":"https:\/\/multimetro.hk\/finance\/?page_id=32013"},"modified":"2024-11-25T19:07:32","modified_gmt":"2024-11-25T11:07:32","slug":"%e5%be%97%e7%8d%8e%e5%90%8d%e5%96%ae","status":"publish","type":"page","link":"https:\/\/multimetro.hk\/finance\/dx2023\/%e5%be%97%e7%8d%8e%e5%90%8d%e5%96%ae\/","title":{"rendered":"\u6578\u78bc\u9ad4\u9a57\u71df\u92b7\u5927\u734e2023\u5f97\u734e\u540d\u55ae"},"content":{"rendered":"\t\t
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csl.
( CSL Mobile x M+\"Reshaping the New Art Tech Experience\" )<\/div>

Best Use of 5G Innovative Technology<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Caf\u00e9 de Carol
( \u5927\u5bb6\u6a02 Club 100 \u6613.0 )<\/div>

Best Use of Mobile Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Watsons Hong Kong
( Watsons HK App 3.0 )<\/div>

Best Use of Mobile APP<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Hutchison Telecom Hong Kong<\/div>

Best Use of 5G Operator <\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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csl.
( AR Lens Revolutionizing the Shopping Experience )<\/div>

Best Use of AR<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Fortune Malls
( Fortune Malls Happy Tour Around Hong Kong )<\/div>

Best O+O Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>
Hong Kong Life Insurance Limited
( \u9999\u6e2f\u4eba\u58fd\u4e00\u8d77\u540c\u884c \u300a\u5168\u500b\u4e16\u754c\u90fd\u6709\u96fb\u8a71\u300b )<\/div>

Best Digital Marketing Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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AS Watson - MoneyBack
( Let's Go Green )<\/div>

Best Social Media Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Caf\u00e9 de Coral
( \u5927\u5bb6\u6a02 x \u708e\u660e\u71b9 \u300c\u597d\u60f3\u7d04\u4f60\u300d )<\/div>

Best in Viral Marketing<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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apm
( Football Fever at apm\u2019s Futuristic Christmas Town )<\/div>

Best Event Marketing Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Olympian City
( NBA SUMMER BASE )<\/div>

Best Customer Engagement Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Now TV
( FIFA World Cup 2022 )<\/div>

Best Use of KOL<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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ELEMENTS
( 2023 Summer Campaign COLOUR SYMPHONY )<\/div>

Best Use of Micro Influencer<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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HKJC Retail Transformation Journey
( The Hong Kong Jockey Club Retail Transformation Journey )<\/div>

Best Use of Gamification<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Watsons Hong Kong
( eDr )<\/div>

Best in Health Marketing<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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apm
( Life in Bloom@apm Garden \u2013 Experience Slow Living with Music & Art )<\/div>

Best in Lifestyle Marketing<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Ocean Park Corporation
( Unlock the Halloween Parkaverse )<\/div>

Best in Entertainment Marketing<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The Whampoa
( \u9ec3\u57d4\u6d3b\u529b\u7121\u9650 Infinity Fun )<\/div>

Best Public Relations Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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ELEMENTS
( 2023 Summer Campaign COLOUR SYMPHONY )<\/div>

Best Festival Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Plaza Hollywood
( Butt Detective Christmas Adventure )<\/div>

Best Collaboration Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Watsons Hong Kong
( TRU NIAGEN\u00ae )<\/div>

Best New Launch Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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HKJC Retail Transformation Journey
( The Hong Kong Jockey Club Retail Transformation Journey )<\/div>

Best Rebranding and Repositioning Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Plaza Hollywood
( Jumptopia Easter Carnival )<\/div>

Best Customer Experience Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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MTR Corporation
( MTR Malls \u2013 Paradise Mall Summer Fun )<\/div>

Best Customer Engagement Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Ocean Park Corporation
( Caring For The Future )<\/div>

Best ESG Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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AS Watson - MoneyBack
( Let's Go Green )<\/div>

Best Green Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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HKT
( PCCW \u2013 HKT Futurera )<\/div>

Best Virtual Event<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>
Now TV
( FIFA World Cup 2022 )<\/div>

Best Video Campaign<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>
HKT
( PCCW \u2013 HKT Futurera )<\/div>

Best Metaverse Marketing Strategy<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\u5341\u5927\u6700\u4f73\u6578\u78bc\u9ad4\u9a57\u71df\u92b7\u5927\u734e\u5546\u5834\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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apm<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"Central<\/figure>
Central Market<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Citywalk \u8343\u65b0\u5929\u5730<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Elements<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hysan Place \u5e0c\u614e\u5ee3\u5834<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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K11 MUSEA<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Langham Place \u6717\u8c6a\u574a<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MOKO \u65b0\u4e16\u7d00\u5ee3\u5834<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nina Mall<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Stanley Plaza<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\n\t\n<\/svg>\t\t<\/div>\n\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\u5341\u5927\u6700\u4f73\u6578\u78bc\u9ad4\u9a57\u71df\u92b7\u5927\u734e\u96f6\u552e\u5e97\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t
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\"\"<\/figure>
Caf\u00e9 de Coral<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Circle-K<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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csl.<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hang Seng Bank<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\"<\/figure>
Hutchison Telecom Hong Kong<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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McDonald's<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Ocean Park Corporation<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\"<\/figure>
PARKnSHOP<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\"<\/figure>
Tam Jai Yunnan Mixian<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Watsons Hong Kong<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

\u71df\u92b7\u7b56\u7565\u5927\u734e csl.( CSL Mobile x M+”Reshaping the New Ar […]<\/p>\n","protected":false},"author":2,"featured_media":32161,"parent":30500,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"tpgb_global_settings":"","_eb_attr":"","arc_restricted_post":false,"_templately_pack_id":"","_templately_imported_at":"","_templately_source":"","_templately_import_session_id":"","footnotes":""},"categories":[368],"tags":[],"class_list":["post-32013","page","type-page","status-publish","has-post-thumbnail","hentry","category-368"],"yoast_head":"\n\u6578\u78bc\u9ad4\u9a57\u71df\u92b7\u5927\u734e2023\u5f97\u734e\u540d\u55ae - Metro Finance<\/title>\n<meta name=\"description\" content=\"\u300aDigital 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