全球科技急速發展，催生出大數據、雲計算、人工智能、物聯網、區塊鏈等新一代信息技術，同時推進傳統產業深入變革，數字經濟加速演進，當中數字金融更透過深入商貿、投資和生活，成為現今走在數碼化最前線的產業。國家亦大力推動數字金融發展：

• 2022年中國人民銀行印發了第二輪金融科技發展規劃 ——《金融科技發展規劃（2022-2025年）》，提出「十四五」時期金融科技發展願景，明確金融數字化轉型的總體思路；
• 內地銀保監會發佈《銀行業保險業數字化轉型的指導意見》，以2025年銀行業保險業數字化轉型取得明顯成效為工作目標；
• 2023年召開的中央金融工作會議提出做好科技金融、綠色金融、普惠金融、養老金融、數字金融五篇大文章，對數字金融高質量發展提出了新要求。

新城財經台過去透過創辦多項企劃，致力推動金融科技普及化及市場化，深獲業界鼎力支持。在這成功基礎下，新城財經台洞悉先機，率先創辦《香港數字金融大獎2024》，鼓勵金融機構持續增加信息科技的研發和投入，抓住數字技術帶來的金融機遇，推動金融高質量發展，為本港、灣區以至國家的金融行業發展注入創新動力！

The rapid development of global technology has given rise to new generation information technologies such as big data, cloud computing, artificial intelligence, the Internet of Things, and blockchain. These technologies have also driven profound transformations in traditional industries and accelerated the evolution of the digital economy. Among them, digital finance has emerged as a leading industry at the forefront of digitization, penetrating into commerce, investment, and daily life. Countries around the world are actively promoting the development of digital finance: - In 2022, the People's Bank of China issued the "FinTech Development Plan (2022-2025)", which outlined the vision for the development of financial technology during the 14th Five Year Plan period and provided a clear overall approach for the digital transformation of finance. - The China Banking and Insurance Regulatory Commission also released the "Guiding Opinions on the Digital Transformation of the Banking and Insurance Industry", with the goal of achieving significant results in the digital transformation of the banking and insurance industry by 2025. - The Central Financial Work Conference held in 2023 proposed five key areas, including technology finance, green finance, inclusive finance, pension finance, and digital finance, and put forward new requirements for the high-quality development of digital finance. Building on its successful initiatives to promote the popularization and commercialization of financial technology, Metro Finance has recognized the opportunity and took the lead in establishing the "Hong Kong Digital Finance Awards 2024". This initiative aims to encourage financial institutions to further their researches and investments in information technology, seize the financial opportunities brought by digital technology, promote high-quality development of finance, and inject innovative energy into the financial industry of Hong Kong, the Greater Bay Area, and the whole country!